Blog #10

Viral marketing is very common and a great way for businesses to advertise. To make viral marketing work three different criteria must be met: Messenger, Message, and Environment. There are three different types of messengers that are required to transform a message into and viral marketing message: Market mavens, social hubs, and sales people. Messages must be memorable and and interesting for into be passed on to become a phenomenon. The environment all has to do with the timing, people react and change to there environment. A little change can throw everything off. There are countless methods for viral marketing to be put to use but it is important to have all three of those thing in order for it to work.